Eben Pagan – How To Be A Entrepreneur 2021
DON’T WASTE TIME MASTERING SKILLS YOU SHOULD IGNORE, DEVELOPING HABITS THAT HOLD YOU BACK, AND PURSUING OPPORTUNITIES THAT LEAD NOWHERE…
Discover The Absolute Essential Mindsets, Daily Operating Principles, And Business Skillsets You NEED To Become A Successful, High Performing Entrepreneur
Over the years, people have often asked me,
“Eben, if you were to go back to when you first started in business and had to build everything back from scratch, how would you do it?”
I remember asking similar questions when I was first starting out.
I was working as a band manager at the time, and I remember that one day I made the decision that I wanted to do my own thing.
I just didn’t know what.
I knew that I wanted to be an entrepreneur, but I didn’t know how to do it, or even where to start.
I vividly remember looking at these big name entrepreneurs on TV and in the news, and I’d just wonder how they got to where they were — completely awestruck.
How did they get there? Where did they start out?
What kind of things did I need to learn to get to their level?
What was the secret to their success?
Was it connections? Natural born talent? Family background and resources?
I’ve Spent My Entire Career Looking For
Answers To These Questions
Luckily over my years in business, I’ve had the opportunity to connect and learn from some of the same elite level entrepreneurs that I looked up to when I started…
From working with unknown industry millionaires to chatting with celebrity business icons like Steve Jobs and Richard Branson, I’ve been able to uncover some of the highest level insights available on the entrepreneurial experience.
Additionally, I’ve personally had my share of paradigm shifts and epiphanies during my own journey of building 10 different 7 figure businesses.
Needless to say, I’ve since found the answers I was looking for. And I want to share them with you today.
The Entrepreneurial Skillset Is Learnable
What I found after interacting with hundreds of successful entrepreneurs is that most of the things that you’re taught growing up do not prepare you at all for being an entrepreneur.
You’re taught at a very young age to specialize and prepare for the workforce. Then you get into the job world, and you’re conditioned to follow instructions, show up, do work, and get a paycheck.
Things entrepreneurs would never do.
So if you’re thinking about starting your own thing for the first time, it should be no surprise that you have no idea what to do, or where to start.
To make matters worse, the media portrays a lot of these big time entrepreneurs as otherworldly figures with ‘super powers’ like infinite foresight, wisdom, and vision.
Now while some of these individuals truly do have uncanny talents, for the most part it’s largely exaggerated.
I know this because I’ve worked with hundreds of high performing entrepreneurs during my career and I can tell you that their success has NOTHING to do with some esoteric or magical talent.
What it actually has to do with is a specific set of down to earth, real world skills and mindsets that they’ve cultivated and use on a day to day basis.
And here’s the thing with real world skills: They’re entirely learnable.
Uncover The “Common Denominator” Skills and Mindsets That All Successful Entrepreneurs Use Daily
Thinking back on it, I wasted YEARS focusing on things I shouldn’t have bothered with over the course of my career.
I developed habits that I later had to get rid of. I spent time chasing strategies and “shiny object” opportunities that led me nowhere.
In hindsight, I could have gotten the results I wanted much faster if I had just known what I know now.
So after sitting back and having time to reflect on my biggest mistakes, blunders, and breakthroughs along my entrepreneurial journey.
I’ve distilled the most important lessons I’ve learned along the way into a new ‘entrepreneurial crash course’ called…
“How To Be An Entrepreneur”
How To Be An Entrepreneur is a 10 – part audio program that is designed to cut through all the BS and hype about being an entrepreneur.
It essentially provides you with a checklist (read: quick reference guide) of the most important ideas, skills, and operating principles that you must cultivate to succeed as an entrepreneur.
Here’s A Small Glimpse Of What You’ll Learn
In session 1, you’ll get an introduction to the program – what will be covered and when. You’ll also learn my own personal definition of ‘Entrepreneur’ and why it’s important, the 3 needs you must balance to succeed in business, and what I believe is the single most important skill you need to become a massively successful Entrepreneur.
In session 2-4, I’ll jump right into meat of the program. In session 2 we’re going to focus on creativity, and we’re going to learn how to use our minds to connect ideas and things together in new combinations… so we can actualize and achieve success in business and in the world.
Discover the BIGGEST difference between how “most people” think and how entrepreneurs think (this difference in thinking is so subtle, yet critical to your success as an entrepreneur)
The ‘creativity secret’ that the most successful entrepreneurs use to build one innovative product after the other
Mental Switch #1 – A powerful shift in the way you think about creativity that will skyrocket your ability follow through on your ideas
How to use ‘conscious creativity’ to solve any problem you encounter in business, no matter how challenging
Discover the 2 kinds of creativity that people gravitate towards (and when to use each type)
The “Highest Power” we as Entrepreneurs have, and how you can leverage it to discover hidden opportunities most overlook
Uncover the paradigm shaking idea of “Emergence” that will change the way you think about success forever (This was a HUGE epiphany for me and completely altered my approach to business and life)
How top performing entrepreneurs use “Meta-thinking” to gain clarity in moments of chaos and stress
If the Inner Game of being an Entrepreneur is Creativity, the Outer Game is Productivity – getting a lot done. Steven Covey said “Time management is a misnomer. The challenge is to manage ourselves.” To become productive, we need to shift how we think about Productivity and get a better understanding of how us “human chimps” are wired… so we can take more control of our lives and our success. That’s what you’ll learn in this important session on Entrepreneurial Productivity.
The truth about self control and why its largely an “illusion” when it comes to increasing our productivity
A critical mental switch that will dramatically boost the productivity and control you feel over your life
How to create habits that automatically push you toward your goals Develop the awareness of “Escape Velocity” and why it may be keeping you stagnant where you’re at
How to break free of old habits and forge new ones that are aligned with your goals (plus a simple trick that makes the process 10x easier)
To me, Entrepreneurial Leadership is about the ability to take yourself and lead yourself to do new things – things that might be counter-intuitive and seem to fly in the face of what everything else thinks is right. So in this session we’re going to talk about leadership and self responsibility.
The single most important quality I look for in every person I hire (and how to quickly cultivate it if you don’t have it)
How most elite level entrepreneurs approach their problems (chances are, this is not what you think)
Discover the biggest psychological challenges you’ll face as an entrepreneur and HOW to be ready for them when they arise
The “true” meaning of leadership (not what you read in most leadership books)
In sessions 5 – 10 we’re going to we’re going to transition to the other side of the entrepreneurial skill set – the core money-making business tactics that have to do with meeting the needs of customers. We’re talking your products, marketing, and customer service. This session is focused specifically on your products…
The only thing that customers ACTUALLY want (no its not your products, marketing, or service)
A deadly “product creation” mistake that both beginner and experienced entrepreneurs alike fall victim to
The Top Money Making Activities of every business (some of these might surprise you)
What I learned from Steve Jobs about innovation and product creation (in true Steve Job’s fashion, this tip is so simple, yet so profound)
What I learned from Richard Branson about building businesses and products
What is marketing anyway? Is it advertising? Direct mail? The Internet? Marketing essentially is the way you communicate your product to your customer. How it solves problems… brings relief… and gives your customers outcomes they want. It’s about promising to fulfill the selfish need of the customer, and then building a reputation that can make good on that promise. In this session we’ll dive into approaching marketing in a way that makes maximum impact to your business’s bottom line.
The Most Common Marketing Mistakes New Entrepreneurs Make (these could take you down the totally wrong path if you don’t catch them early)
The 2 main types of marketing (which one to use in which situation)
The Triune Brain Theory – Learn how to tailor your marketing to the speak to the 3 parts of the brain
The 5 Irrational drives that drive almost all buying decisions and how to consciously leverage these to sell more of your product or service
Entrepreneurial Customer Service
In this session you’re going to learn about Entrepreneurial Customer Service. You’ll learn what Customer Service really is, why it’s important to relate to your customers as human beings, how to create raving fans that tell other people about your company, and much more…
How to create raving fans that buy from you again and again
The best way to approach customer service
A subtle mistake many companies make with customer service (they think doing this will make them look better, but in truth, it actually turns their customers off)
Learn how to spot “emotional windows” to make a lasting positive impressions on the customer
Innovation in your business
In this session, we’re going to focus on this topic from the perspective of the business. We’ll be thinking of the business as an organism all by itself, and we’re going to learn what we need to do to make it healthy and help it get its needs met so it can grow and flourish.
2 things you can do to make sure your business stays healthy
A clever trick to boost your creativity and spawn new innovative ideas on command
Understand the idea of “The Dialectic” – How creating and destroying parts of your business will actually lead to innovation
How I used both “horizontal innovation” and “vertical innovation” to launch my 2nd and 3rd businesses
In this section we’re going to talk about the idea of Execution. And no, I’m not talking about executing people. I’m talking about Execution as it’s used in business. Peter Drucker said, “Entrepreneurship is neither a science nor an art. It is a practice.” Execution is a practice too. What does this mean? Find out in this critical session.
How the most successful entrepreneurs approach execution
The ‘right’ and ‘wrong’ way to take action
The 90 Day Cycle Trap – An important lesson I learned in the real estate industry about proper execution
The single most important question you must ask yourself on a daily basis to make sure you’re always on track
Building Your Team And Next Steps
In this session we’re going to wrap up with some various ideas for growing and scaling your business once you reach proof of concept and have a product and marketing strategy that works. I’m going to share how to build a really great team, a few trends I see in business, and what to do next with the material you’ve learned in this program.
One of the most important epiphanies I had on my entrepreneurial journey (I was spinning my wheels for months until I realized this one secret)
The first kind of people you should hire for your business and why
My #1 favorite question to ask a new hire that instantly get them to reveal (without them realizing it) whether or not they’re going to be a strong and consistent worker
How To Quickly filter out C players using “Topgrading Interviews’
How to instantly spot the ‘stars’ and ‘A-players’ in any talent pool (what you should look for)
SO WHAT THE INVESTMENT?
Listen, I’ve taught some of these same concepts and skills at seminars that people paid $12,000 each to attend.
So don’t take it lightly when I tell you that I’m only charging $197 for the entire program. 10+ hours of some of my biggest epiphanies, insights, and realizations over the course of 15 years as an entrepreneur.
Now if you’re actually serious about being an entrepreneur, you won’t hesitate for a second to get your hands on these secrets. I promise you, the lessons you’ll learn in this program will pay dividends after dividends — for the rest of your life.